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Japan has a mascot for just about everything, and the newest addition is Kan-chan, an adorable pink penguin from Tokyo-based Ichijiku Pharmaceutical Co. If you’re having trouble trying to figure out what Kan-chan is, we’ll help you out: this perky, kawaii little creature is… an enema.

Kan-chan gets her name from the Japanese word for enema, kancho, and her character is the result of an online competition Ichijiku Pharmaceutical held to create a new mascot for the company. Though Kan-chan’s physical appearance seems to be an obvious representation of the product the company specializes in, it tells RocketNews24 she is most certainly a penguin, not an enema, and the cap atop her head is “actually a hair accessory.” (Okay.)

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