This Article was originally published on this site

You’ve seen them on Amazon.com or places like Facebook: “helpful” recommendations for other, similar products, games, or even content that you might like, based on your internet history. According to two artists, the algorithms that make these recommendations rule the internet, and with a new project called Signs of the Times, they aim to get people to think about their impact.

London-based artists Scott Kelly and Ben Polkinghorne installed a series of obtrusive banners in picturesque locations around New Zealand that point to other picturesque locations that vistors might also like, “to make the point about how omnipresent these ads are on the internet.”

Kelly and Polkinghorne told The Verge in an e-mail that there was no particular…

Continue reading…